# Blog: Facebook articles

Facebook: guides, news and practical advice from the TAGGRS blog.

Source: https://taggrs.io/blog/category/facebook/

## Articles about Facebook

### [Meta and Google health restrictions: What wellness brands can still measure](https://taggrs.io/server-side-tracking-for-wellness-and-health-brands/)

Facebook · September 11, 2026

Meta restricts health and wellness data sources, Google removes your audiences, and consent won’t lift either. Here is what triggers it and what you can measure with server-side tracking.

Markdown: https://taggrs.io/server-side-tracking-for-wellness-and-health-brands.md

### [Shopify LTV tracking: What Meta CAPI needs for lifetime value optimization](https://taggrs.io/what-meta-capi-needs-for-shopify-ltv/)

Facebook · June 25, 2026

Meta now optimizes for predicted lifetime value (LTV). Learn what data your Shopify server-side tracking must send to Meta CAPI. Get 2 ready-to-use templates.

Markdown: https://taggrs.io/what-meta-capi-needs-for-shopify-ltv.md

### [Easy fix to increase your Meta Event Match Quality score](https://taggrs.io/how-to-increase-meta-event-match-quality-score/)

Facebook · May 28, 2026

Meta Event Match Quality score impacts your ROAS. Learn how Server-side Tracking increases it, improving matched conversions and bidding signals.

Markdown: https://taggrs.io/how-to-increase-meta-event-match-quality-score.md

## Categories

- [All](https://taggrs.io/blog/)
- [Server-side tracking](https://taggrs.io/blog/category/server-side-tracking/)
- [Google Analytics](https://taggrs.io/blog/category/google-analytics/)
- [Google Ads](https://taggrs.io/blog/category/google-ads/)
- **[Facebook](https://taggrs.io/blog/category/facebook/)**
- [Privacy](https://taggrs.io/blog/category/privacy/)
- [Product](https://taggrs.io/blog/category/product/)
- [Technology partner](https://taggrs.io/blog/category/technology-partner/)
- [Events](https://taggrs.io/blog/category/events/)