Flowhub gains 11% extra data through Server Side Tracking combined with Server Side CDN.

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The problem

Analysis of the TAGGRS dashboard showed that many visitors were using Safari. To bypass Safari's browser restrictions, we implemented a CDN. This aligns IP addresses, reducing Safari's cookie limitations.

The method

Integrating a Content Delivery Network (CDN) with Server Side Tracking offers multiple benefits. By using CDN functionality, we can rotate the custom domain of the Server Side Google Tag Manager (sGTM). This directs sGTM traffic through the website's DNS provider.

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The result

The result? After implementing the Server Side CDN, an additional measured data increase of +11.29% is visible in the dashboard. This is a rise of +4.02% compared to before the CDN implementation.

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You are in good company

Marketers and tracking specialists from 80+ countries choose TAGGRS
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