Between 10% and 30% additional measured data for Dunion
The assignment
Assist in setting up a management portal in TAGGRS and configure Server Side Tracking for the following domains.
- bandagenspezialist.de
- keepershandschoenen.nl
- podobrace.co.uk
- podobrace.nl
The method
To achieve this, the following solutions were implemented:
Management Portal: The management portal within TAGGRS has been set up.
Social Platforms Set Up Server Side: The platforms Facebook, Snapchat, and TikTok have been set up server side.
TAGGRS Tracking Tags: To measure the difference between web and server containers, we have set up the TAGGRS Tracking Tags.
The result
Management Portal: The management portal has been set up, and the different containers for the configured domains are visible.
Server Side Configuration of Domains: After configuring the domains server side, it is visible in the TAGGRS dashboard that between 10% and 30% additional data is being collected.
Social Platforms: In the Meta Ads – CAPI, it is evident that server side data is being received.
Next to this, you can see two events that are measured via the Meta Ads pixel. The graphs clearly show the difference between measurements via the browser and measurements via the server. The green line represents server events and the blue line represents browser events. In this example, this leads to 22% extra data.
You are in good company
At byteffekt, we began experimenting with Server-side Tracking in 2024. We first tried Google Cloud, but it proved too technical and costly: TAGGRS offers a faster, scalable solution.
A Dutch company with a good product and even better customer support. They offer the option of scheduling a support call with development if you're having trouble. They were very helpful: excellent service and definitely recommended.
Finally a good and complete tracking setup. I collect more data for my Google Ads campaigns and my orders are now reported more accurately in GA4.
TAGGRS offers perhaps the best solution for server side tagging. Not only because of a great help desk, but also because of the intuitive ease of use and clear explanations.
At OMA, we have been working with TAGGRS for a while now. We are happy about the solution, data improvement and updates. Nice that it is a Dutch company who also respond to a request for help within minutes. We are happy!
Without a doubt the best and most affordable server-side hosting.
Very satisfied with TAGGRS, their clear implementation documents, and the added value of server-side tracking!
Very helpful, easily accessible, transparent in pricing, good price/quality ratio, Dutch-speaking.
A truly amazing platform, perfect for marketers who aren't comfortable with the technical implementation of server-side tracking. The support is just fantastic! Always available to answer your questions and help you achieve optimal setup!
I was concerned about the disappearance of third-party cookies and the impact on my data collection. TAGGRS provided the solution. After switching to TAGGRS's server-side tracking, I saw a 25% increase in usable data. The support staff were quick and easily reachable, allowing me to migrate to server-side tracking swiftly.
The service is great: excellent prices, easy to set up, and fantastic customer support if something doesn't work as expected (during working hours, it took only 5 minutes). Full recommendation!
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